How to Figure Out What to Sell in Your Etsy Shop

what to sell in your etsy shop

When I started my Etsy shop, I had one goal in mind, SELL ALL THE STUFF I MADE FOR MY YOUTUBE CHANNEL! I really thought that Etsy was the perfect platform for me to sell these DIY items because the overall perception of Etsy is that everything is basically homemade…SCORE! Well, that didn’t work out as easily as I thought it would. In today’s blogpost, I will discuss how I figured out what to sell in my Etsy shop.


I listed the following items in my shop:

  • Succulent planter
  • Baby’s Breath Grapevine wreath
  • Succulent wreath
  • Moss Wreath
  • Modern Wreath


I posted these items in May, with high hopes they would sell quickly. They are relevant products, and again, they were homemade. Annnnnnt, wrong! I didn’t make my first initial Etsy post until September. In my defense, I wasn’t really taking things seriously. I was really just trying to get rid of clutter, but after making my first product for a friend, I started to rethink my shop.

It was hard in the beginning because the name of your shop dictates what you are selling.  Needless to say, I went through two name changes and several different postings before I settled on Hey Danie!  I settle on Hey Danie because it plays off how I introduce myself on my YouTube channel, leaving me room to upload a variety of products to my shop.  However, when I made a pair of monogram onesies for my friend’s grandchildren, I was sold on dedicating my shop to personalizing clothing.  Again, it took some time to get a sale, but at least I knew what I wanted to do, and that was customizing tees.  It became easier for me to sell myself once I realized that customizing was what I loved doing.  I catch myself talking about my Etsy shop more now that I know what my specialty products are versus when I was just trying to sell the items I made for YouTube.

Here's the secret...

 So, in order to figure out what you want to sell on Etsy, here are a few things I asked myself

  1. What am I good at making?
  2. Do I enjoy talking about this product/service?
  3. When I make the said product, does it bring me joy?

Once I was able to say yes to those three questions, I was set on making my shop a t-shirt shop.  Yes, I still will create DIYs, but that will be just for my personal pleasure.  Those who know me can definitely request a wreath here, or a customize planter there, but more than likely I will stick to making tees at my shop. 

In conclusion...

I hope this helps guide you in figuring out what you want to sell in your Etsy shop. To see how I figured out what to sell in my Etsy shop, click the link below.


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